Press release
August 16, 2013

HPCI Middle East and Eurasia in Istanbul

The Silica Business Line will use this opportunity to present its product portfolio comprising the AEROSIL®, AEROPERL® and SIPERNAT® brands for the use in cosmetic formulations to the cosmetics industry in the Middle East and Eurasia. 

The business line’s focus will be on the trends of dry shampoos and environmentally friendly body scrubs. Visitors can learn about the advantages of AEROSIL®, AEROPERL® and SIPERNAT® in these applications with the help of reference formulations and demonstration samples. Our new formulation concept for dry shampoo is based on the dry-water effect. Combined with water, AEROSIL® R 812 S and AEROSIL® R 202 conjure a feeling of freshness and volume into the hair while SIPERNAT® 2200 and SIPERNAT® 22 S are environmentally friendly alternatives for polyethylene beads in body scrubs. 

These are just two examples demonstrating silica’s ability to be a true all-rounder.